BORROWED TIME
Good Move teamed up with Kiwa Studio to create a campaign for their new body oil, built around a powerful idea: everything is borrowed, even our bodies, so take care of them while you can. We led the creative direction and handled both the video and photo production. It’s a reminder to slow down and treat your body with the love it deserves.
The visual direction focused on soft light, quiet moments. We wanted the campaign to feel personal and reflective less like an ad and more like a short film with meaning. Every detail was designed to help tell a story about honoring what we’re given, even if we don’t get to keep it forever.
